World Alzheimer’s Day 2015 Report


The event was graced by the presence of dignitaries including Dr. P.Satish Chandra, Director, NIMHANS, Mr. Javagal Srinath and Mr. Venkatesh Prasad (former cricketers); and cine actors, Mrs. AnuPrabhakar, Mr.Prem, Ms.Shruthi, Mr.Rakshith and Mr.Hemanth. We also had family care givers, large group of elders and young adults, medical and para medical staff from various institutions and volunteers. People from different walks of life had gathered together to draw the attention of the policy makers and the community to the urgent need for setting up appropriate care facilities to support peoplewith dementia in Karnataka.


While addressing the crowd Dr. Satish Chandra emphasized that unless the government comes forward to support caregivers it will become increasingly difficult for families to provide care. He pledged his support for the cause as a Patron member of ARDSI.


Walking backward to move forward


Alzheimer’s and Related Disorders Society of India (ARDSI), Bangalore Chapter organized a Reverse Walk on 20th September, 2015 at Freedom Park, Bangalore in association with Nightingales Centre for Ageing and Alzheimer’s (NCAA) and National Institute for Mental Health and Neurosciences (NIMHANS). Over 500persons participated in this event.


Dr. Satish Chandra addressing the crowd


The audience was very moved when Mr. Javagal Srinath shared his personal journey with the disease. He spoke of his own father who is now in the advanced stage of Alzheimer’s disease and how because of lack of awareness in the early stage they were unable to recognize and get the necessary help and support. He was all praise for the nursing staff whose patience and dedication towards patients affected by this disease provides families with immense comfort during a very tough time.


As part of the World Alzheimer’s month, the nursing college of NIMHANS in association with ARDSI Bangalore Chapter had organized poster competitions, poetry writing and street plays. Prizes for the winners were distributed by our distinguished celebrities. Prize winning acts were performed on the day.

We also took this oppurtunity, to honour the police personnel who went way beyond their calling to rescue and protect Person’s with dementia and elders in distress by re-uniting them with their families. We thanked them for their concern and compassion. Six police personnel from Bangalore were honored with a plaque and shawl, by Mr. Arun Chakravathy, Inspector General of Police-Karnataka range.


This year the theme for World Alzheimer’s Day was “Remember me”. In keeping with this theme family carers along with Mr.Javagal Srinath, wrote the names / messages for their loved ones on purple balloons and released it, to remember all those beautiful memories that they shared with their loved ones and to convey that they still care.


In continuation with the theme, ‘Remember Me’ the Reverse Walk was flagged off by Mr. Javagal Srinath and Mr. Venkatesh Prasad.

The Reverse-Walk symbolized our inability as a community to take initiative and steps forward to tackle this emerging epidemic. Along with all the people present, we also had over 200 nursing students from NIMHANSwho participated in half a kilometer Reverse Walk.


Through this event, we also managed to raise awareness about our proposed program to support persons with Dementia who are economically disadvantaged. This proposed project will help persons with dementia who are economically marginalized by subsidizingthe cost of drugs, diapers, day care and respite care.

This event would not have been possible without the support and guidance from all our wellwishers, family carers, ARDSI committee members and volunteers.

We sincerely thank our sponsorers,Nightingales Medical Trust, Arvind lifestyle brands, SUN Pharma, Novartis and individual donors for their help.


We also thank the advertising agency, Ogilvy and Matherfor their contribution with the design of the logo and tag line for the event.

Through the event we welcomed 21 new Life members to the ARDSI Bangalore Chapter to furthur support us in our cause.

We also thank the media for their extensive coverage of the event. Prior to the event we had a pre-event press conference on 16th September, 2015 at Press Club of Bangalore which was presided over by Dr. Ashwathanarayana C. N. MLA Malleshwaram constituency.

During the press conference we addressed both the print and electronic media and gave them an overview of dementia, the concerns of the family caregivers and the almost complete lack of support systems in the community for dementia. Dr. Ashwathanarayana also spoke to the media and assured of government support towards this cause.